For a complete course description, click on your selection below.
Constructive Confrontation (15 hours)
Customer Once, Client Forever (10 hours)
Hiring and Keeping the Best People (10 hours)
Influence Without Authority (15 hours)
Managing Professionals (15 hours)
Marketing Strategies for Professional Service Firms (10
hours)
Marketing Without Advertising (10 hours)
Motivating People (10 hours)
Performance Management (10 hours)
Power Up Your Profits (15 hours)
What Clients Love (15 hours)
| Constructive confrontation isn't conflict. It's a structured, systematic approach to decreasing conflict and increasing accountability in the workplace. Continuous accountability is a simple concept, but can quickly get lost in the pressurized world of business, where good plans fall apart as work overflows and day-to-day crises take precedence. Constructive confrontation prevents this by keeping projects on schedule through a step-based, systematic approach. Goals are well articulated and documented, and confrontation is planned. The concept works because it’s simple. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. |  |
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Course Number: MM515 |
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| If you already have the book, you can order the rest of the course for $75.00. | |
| Study with a Friend--Extra tests are only $30 | |
| The best way to increase your business is to hold on to your existing clients. This course presents all the necessary steps businesses should take in order to ensure that their clients keep coming back. The text is a guide to being the best at customer service, with an emphasis on fostering repeat business and customer referrals. Contains twelve tools for maintaining and strengthening customer relationships. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. |  |
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Course Number: MM306 |
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| If you already have the book, you can order the rest of the course for $50.00. | |
| Study with a Friend--Extra tests are only $20 | |
Hiring and Keeping the Best People
| In today's ever changing business environment, hiring an all-star workforce and keeping it in place is a challenge for any organization. With an overview on topics such as recruiting the right people, cultivating the right culture, avoiding employee burnout, and calculating employee turnover, this course offers managers a clear understanding of how to hire more effectively and increase retention. Packed with hands-on tips and tools, this helpful guide provides actionable and practical advice for managers and human resource professionals alike. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. |  |
Course Number: MM435 |
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| If you already have the book, you can order the rest of the course for $50.00. | |
| Study with a Friend--Extra tests are only $20 | |
| No matter what your organizational position, or what kind of clients and customers you deal with, part of your success depends on being able to influence people over whom you have no formal control. This course provides a proven, effective model for breaking through the impasse and building an environment of collaboration, mutual assistance, and real achievement. It skillfully demonstrates, with numerous examples, how managers and other employees can achieve their career objectives, as well as those of their companies, by forming mutually advantageous alliances. It offers advice on coping with turf rivalries, handling delicate inter-level relations and tips on how to bypass rules and foster managerial flexibility and innovation. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. |  |
Course Number: MM622 |
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| If you already have the book, you can order the rest of the course for $75.00. | |
| Study with a Friend--Extra tests are only $30 | |
| Professional firms differ from other business enterprises in that they provide highly customized services and thus cannot apply many of the management principles developed for product-based industries. This course explores profit improvement, strategic planning, effective leadership, human resource policies, and more. The text recognizes that every professional service firm, regardless of size, has the same mission statement: outstanding service to clients, satisfying careers for its people, and financial success for its owners. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. |  |
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Course Number: MM503 |
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| If you already have the book, you can order the rest of the course for $75.00. | |
| Study with a Friend--Extra tests are only $30 | |
Marketing Strategies for Professional Service Firms
| Relationship development and the buying process of the client are paramount to successful selling. This course describes why all selling techniques are not effective in every phase of the relationship process. In fact, the same strategies that are effective in the decision phase of a relationship can come across as pushy, arrogant, and self-interested if used in the discovery phase. The professional who can sell is the master of his or her destiny. The professional who cannot sell will have a hard time moving ahead. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. |  |
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Course Number: MM421 |
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| If you already have the book, you can order the rest of the course for $50.00. | |
| Study with a Friend--Extra tests are only $20 | |
| Provides high-impact, low-cost marketing strategies to: encourage customers to spread the good word about your business; attract new customers and gain their trust; turn dissatisfied customers into loyal supporters; list your products or services widely and inexpensively; and more. Also outlines simple, effective strategies to market your business on the Web, including how to identify an online strategy for your business and create an online presence for your business. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. |  |
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Course Number: MM211 |
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| If you already have the book, you can order the rest of the course for $50.00. | |
| Study with a Friend--Extra tests are only $20 | |
| This course will help managers develop the skills to motivate people to perform at their best, make work meaningful and rewarding, foster commitment and innovation, and retain top performers. Concise, action-oriented, and packed with invaluable strategies and tools, this timely guide will help managers improve their job performance today--and give them the edge they need to become the leaders of tomorrow. Course includes text, interactive study guide, final exam, and grading service. |  |
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Course Number: MM517 |
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| If you already have the book, you can order the rest of the course for $50.00. | |
| Study with a Friend--Extra tests are only $20 | |
| The essence of management is learning how to achieve results through other people. Until you learn to make the most of people resources, your career and success will be limited. This course sets out a plan to help you set clear goals, motivate employees to do their best, prepare formal performance appraisals, create a development plan to increase employee productivity, and face people problems head on. Course includes text, interactive study guide, final exam, and grading service. |  |
Course Number: MM623 |
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| If you already have the book, you can order the rest of the course for $50.00. | |
| Study with a Friend--Extra tests are only $20 | |
| This course is designed to provide principles, strategies, and techniques to help you build your practice by obtaining clients and building their businesses. Selling accounting services is different than selling law services, brokerage services, or products of any kind because your job isn’t over when the contract is signed. It’s only the first step in a long-term relationship. Aiming to dramatically enhance your growth potential, the text takes a step-by-step approach to developing and mastering a stronger marketing and sales presence. You’ll learn how to obtain and satisfy clients, get more enjoyment from your work, and benefit from more satisfaction in your professional experience. Course includes text, interactive study guide, final exam, and grading service. |  |
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Course Number: MM450 |
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| If you already have the book, you can order the rest of the course for $75.00. | |
| Study with a Friend--Extra tests are only $30 | |
| What Clients Love will help you stand out from the crowd -- and sell anything to anyone. From making a pitch to building a brand, from designing a logo to closing a sale, this is a field guide to take with you to the front lines of today's business battles. What Clients Love will help you get focused, stay focused, and follow the essential rules to success -- by doing the little things right and the big things even better. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. |  |
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Course Number: MM311 |
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| If you already have the book, you can order the rest of the course for $75.00. | |
| Study with a Friend--Extra tests are only $30 | |