Management & Marketing
Delegation amounts to a lot more than just passing work off onto your subordinates. When handled correctly, it gives you a chance to strengthen your department by developing the skills and organizational competencies of your people. This course is filled with quick tips, exercises, self-assessments, and practical worksheets to help you master an easy five-step process for effective delegation. You’ll learn how to determine which tasks to delegate, identify the right person for the job, assign the task, monitor progress, provide feedback, and evaluate performance. Course level: Basic. Prerequisites: None. Course includes integrated text and study guide, final exam, and grading service. Course category: Administrative Practice.
Course Number: MM124401
CPE Credit: 4 hours
Price: $39 (with Textbook)
This course will give you practical tips and proven techniques to show you how to: understand what's driving your unmanageable employee; evaluate the costs and benefits of turning him around; enroll him in that effort, and help him become a valued member of your team; guide all your employees to greater innovation, cooperation, and effectiveness; and communicate effectively with each of the three generations in today's workplace. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. Course category: Personnel/HR.
Course Number: MM119401
CPE Credit: 10 hours
Price: $69 (with Textbook)
This course is an innovative, approachable new guide on how to market, promote and improve your business, drawing on real world examples and offering practical advice as opposed to fluffy theory. It presents a complete roadmap for marketing and promoting your business with the latest techniques. From learning when to skimp and when to splurge, to mastering the art of online schmoozing, this course will save you time, money, and aggravation whether you're building your tenth business or your first. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. Course category: Marketing.
Course Number: MM116501
CPE Credit: 15 hours
Price: $99 (with Textbook)
Provides high-impact, low-cost marketing strategies to: encourage customers to spread the good word about your business; attract new customers and gain their trust; turn dissatisfied customers into loyal supporters; list your products or services widely and inexpensively; and more. Also outlines simple, effective strategies to market your business on the Web, including how to identify an online strategy for your business and create an online presence for your business. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. Course category: Marketing.
Course Number: MM21106
CPE Credit: 10 hours
Price: $69 (with Textbook)
Learn how to master and continually practice tactical, day-to-day talent management. Gain the skills to: assess individual potential; attract and select the right person for each position; conduct ongoing task-focused training; appraise how employees are working and provide constructive feedback; encourage career planning and advancement; identify and groom a replacement; transfer informal knowledge through job shadowing and mentoring; and much more. Course level: Basic. Prerequisites: None. Course includes integrated text and study guide, final exam, and grading service. Course category: Personnel/HR.
Course Number: MM131501
CPE Credit: 11 hours
Price: $69 (with Textbook)
This course will give you the skills, confidence, and guidance you need to get the most from the performance-appraisal process, and from your people. It will show you the best ways to: review an employee’s past performance; prepare for the face-to-face meeting; assess how successful the employee has been at meeting goals; set new objectives; help develop career plans; evaluate performers at every level; understand the importance of coaching and counseling throughout the year; write up the appraisal and use ratings; follow up effectively; and more. Course level: Basic. Prerequisites: None. Course includes integrated text and study guide, final exam, and grading service. Course category: Personnel/HR.
Course Number: MM128701
CPE Credit: 10 hours
Price: $69 (with Textbook)
This course gives you the field-tested, research-based approaches and tactics your organization needs to succeed. The book covers five key areas your firm needs to grow. It will help you make the right decisions about what to do, what to spend, and how to place key people in the right roles to maximize their time and energy. Plus, it will help you avoid dreaded mistakes that lead to unproductive marketing efforts. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. Course category: Marketing.
Course Number: MM109501
CPE Credit: 15 hours
Price: $99 (with Textbook)
What can you do to attract top talent and keep your company's high-performing employees? In this course you'll learn ways to stay competitive in the war for talent by using creative and effective retention strategies, including: managing or removing common obstacles to retention, such as burnout and work-life imbalance, developing programs to better meet employees' diverse needs and interests, hiring the right employees in order to improve retention, and much more. Course level: Basic. Prerequisites: None. Course includes text, interactive study guide, final exam, and grading service. Course category: Personnel/HR.
Course Number: MM108101
CPE Credit: 5 hours
Price: $39 (with Textbook)




